Show the world your BeautyMark!
An African inspired beauty brand that celebrates every individual's unique identity, complexion, and beauty.
TOP PICKS
The SERWAA Blush Duo
From subtle to bold, our blush duo powder formula offers buildable coverage in 2 beautiful hues!
An African City Matte Liquid Lipstick
10 beautiful shades that complement all skin tones. Wear alone or layer multiple shades to create unique combos. The possibilities are endless!
HERE'S WHAT OUR CUSTOMERS HAVE TO SAY...
Great Product
Love love love the Serwaa Velvet Matte Liquid Lipstick, will definitely be ordering more. It’s feels great on the lips.
Gail Coates
SERWAA Velvet Matte Liquid Lipstick
I love love love the lipstick
Amazing product I really love it only lipstick I wear now.
Tamelia Price
An African City Matte Liquid Lipstick
Love my lipsticks!
You will not go wrong with purchasing any of the lipsticks! Long lasting and lightweight. Received many compliments with the matte lipsticks. Will purchase more in the near future!
Candice Moore
SERWAA Velvet Matte Liquid Lipstick
Third set I’ve bought- for two others as gifts
The colors are lovely, I've learned to smooth them right after application and blend them with one another to make ombré shades. I love how long they last. The lip glosses are excellent also. I love all the names. Well done- keep your quality at the same level. I have found the things I buy online but after a while either the quantity or the quality goes down. I would love to see a free brush included, or some sort of gift make up bag to gift them in.
Mahalet Yimesgen
An African City Matte Liquid Lipstick
Satisfied
Shipping was IMMEDIATE, and I am enjoying everything about these products. I have already referred a few people. No complaints!
Kym Mayes
SERWAA Blush Duo
Cocoa lip gloss and the lipstick black
I ordered the cocoa lip gloss and the lipstick black
It’s stayed on for a long time, I would definitely order it again.
Alecia Brown
An African City Matte Liquid Lipstick
A Message From the Owner
"As a dark-skinned woman, I struggled with the idea that I could only wear certain colors, and it was extremely difficult to find makeup on the market that showed up on my skin tone. I created BeautyMarked & Co. to change the notion that women cannot wear certain makeup because of the color of their skin. You can wear any shade or color regardless of your skin tone."
- Nana Serwaa (Founder, CEO)
Click here to read more about us.
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Enjoy Now, Pay Later
Buy now and pay later in 4 interest-free installments. Click here to learn more about afterpay.