Show the world your BeautyMark!
An African inspired beauty brand that celebrates every individual's unique identity, complexion, and beauty.
TOP PICKS
The SERWAA Blush Duo
From subtle to bold, our blush duo powder formula offers buildable coverage in 2 beautiful hues!
An African City Matte Liquid Lipstick
9 beautiful shades that complement all skin tones. Wear alone or layer multiple shades to create unique combos. The possibilities are endless!
HERE'S WHAT OUR CUSTOMERS HAVE TO SAY...
Amazing lip gloss
This lip gloss is amazing it goes on so smooth and isn't tacky feeling. Will purchase again in the near future.
Jaie Em
SERWAA Lip Gloss
My lips are dancing
These colors are amazing. I love that I can combine them together to come up with gorgeous new looks. Definitely can't wait to buy more.
Rosalyn Watkins
An African City Matte Liquid Lipstick
I love this liquid matte lipstick it is what I was looking for.. It is PERFECT!!🤗🥰
Alicia Ramsey
An African City Matte Liquid Lipstick
Good quality and Beautiful
This lipsticks are the truth. The quality is top notch and they are beautiful. I wish I knew this company a long time ago.
You have got a customer for life. Please continue with the good quality and products.
Omotoke Eko-davies
An African City Matte Liquid Lipstick
Love the matte lipgloss
I love how vibrant the colors are. I'm trying learning how to get my lips to look like the influencers on Facebook.
Aisha Harris
An African City Matte Liquid Lipstick
Love it
I love my mascara. It's not clumpy at all and it gives great definition to my eye lashes.
Aisha Harris
Nile Butterfly Effect Mascara
Happy Purchase
Was totally satisfied with my order!!
Darnel White
An African City Matte Liquid Lipstick
More than expected
Very please with your products. A+ purchase.
Thank you for a great experience. From ordering, product choices and delivery.
Celeste Williams
An African City Matte Liquid Lipstick
My new favs
Omg..these are Niccceeeee! I have Tamale & Cairo and always get tons of compliments. They are better than the big brands!
Courtney McClendon
An African City Matte Liquid Lipstick
Awesome choice
This is an awesome palette. I am very pleased how it looks on my eyes.
Shirlane T-RICHMOND
SERWAA Eyeshadow Palette
Amazing!
These lipsticks are absolutely amazing. The pigment is so rich & I love the option to wear it matte or with gloss. Will definitely order again.
L McLeod
An African City Matte Liquid Lipstick
Love it!
Perfect from my dark brown skin. It’s pigmented so I only need to apply a very light layer
Grace
SERWAA Blush Duo
A Message From the Owner
"I used to be the dark-skinned girl who struggled to find shades that showed up on my skintone. I created BeautyMarked & Co. to change the notion that women of color could only wear certain colors. You can wear any shade or color regardless of your skin tone."
- Nana Serwaa (Founder, CEO)
Click here to read more about us.